JADE Bride Hemanshi

In our latest series on the JADE Brides about those brides who make designing a pleasure and an honour, read all about JADE Bride Hemanshi’s Jade Journey!

A Mumbai resident, Hemanshi is actively pursuing her interest in fashion by studying to be a designer herself.

JADE was a natural choice for her Big Day as she had always admired the creativity. ‘Since I study just across the road, it was a very natural move for me to admire what’s in the windows – when we decided to get married, I knew that JADE is the one brand I HAVE to visit!’

‘When I entered the store, my eye naturally went to the stunning silhouettes and the classic JADE embroidery. I fell in love with the designs and so did my family – we’re all JADE women!’

Hemanshi looked absolutely stunning during her wedding festivities and when asked about how she feels about the JADE Experience, she exclaimed, “The experience in Jade was amazing! I had a great time getting my outfits created by the designer and the service in-store was lovely – I was completely pampered and I loved it!”

Hemanshi, JADE was privileged to have designed your outfits for your Big Day! Here’s wishing you the very best! 

THE JADE BRIDE ~ Shabnum

JADE by Monica and Karishma has been honoured to have designed for some of the loveliest brides in these past 5 years. Brides from all walks of life have flocked to Jade to help them with their dream outfit for the moment they’ve been waiting for. We have been constantly inspired by these modern-day brides and our designs have tried to appeal to them on every level.

In our latest series on the JADE Bride, we sat down with JADE Brides who truly epitomize the spirit of Jade. Our first post is about Shabnum.

From London, Shabnum is part of the fashion and style industry herself. She owns Little Mistress, a brand dedicated to young women. Apart from her work, she is passionate about travelling and spending time with her family.

When the time came to choose her wedding outfit, she headed to India and the JADE posters caught her eye right away! She elaborates, “As soon as I walked in, I knew you had some amazing pieces. I am a VERY fussy shopper and I thought all your clothing was so different to what we usually see in the Indian clothing industry...I chose what suited me and didn’t have to compromise for anything!”

Shabnum looks gorgeous in her customised JADE ensemble! 

” I got two outfits – my mehendi and my wedding. My wedding outfit, as soon as I saw it, I knew it was for me!  The contrast of the colours used was stunning. Jade is by far my favorite boutique in India and I will definitely be buying again. Amazing clothing and amazing service. Could not have asked for much more!”

Like a Queen!

We wish you the best for your new life ahead!

JADE's Collection 2013-14 : The Gompas of Ladakh!

JADE by Monica and Karishma has always striven to create something new, something unusual. Our quest to provide the modern Indian bride the most alluring options took us across the cultural landscape of India to Ladakh and its Gompas! 

The Sanskrit name of Gompa is "Vihara" which typically form monasteries, nunneries and university that are meant for learning, lineage and sadhana located in the regions of Ladakh in India, Tibet, Bhutan and Nepal. The art and architecture of each and every Gompas differ from region to region, however, there are common features of all the Gompas! 

These Gompas are not only famous for their places of worships for Buddhist people but also famous for their architectural marvel and beautiful paintings and locations that attracted the tourists from all over the world. A large number of pilgrims and tourists also get attracted during their religious ceremonies, annual festivals, and seasonal festivals.

This Bridal Season 2013-14, witness JADE's Artistic Marvels inspired by the Gompas come alive! 

JADE Inspirations : Kumbalgarh

Born as a passion bloomed into nothing less than an art-form, Jade has won admiration from all for its exquisite collections, timeless elegance and its ability to bring out the inner diva in all women! JADE is a brand that emits opulence, luxury and vintage glamour. Moreover, JADE’s opulent collections are constructed with highest form of care and precision.     

Rajasthan has served as a fashion hub for designers from India and abroad. This incessantly stylish state has innumerable and unique charms in its closet. The closer you look the more jewels you discover. In our brand new collection we have been inspired by the Grandeur of Kumbhalgarh, Rajasthan. Kumbhalgarh’s natural beauty is successful in attracting many tourists; we at JADE couldn’t resist its charms either!

The fine craftsmanship is reflected in the drawings, carvings and architecture of this fort. Be it the striking citadels or the quaint patterns etched on a haveli door our search for inspiration sure does lead us places!

Our design philosophy blends contemporary fashion with vintage grace. We strive for amalgamation of indigenous textiles that are applied across modern silhouettes. JADE’s unique pieces showcase the different phases of artistic evolutions.

Channel you inner Rajasthani princess by pairing-up your luscious JADE ensemble with Chunky earrings and a choker necklace. Step up the style quotient by adding haphazard assortment of bangles and voila! You are ready to turn heads. 

Image credit - www.tripadvisor.in

                           www.iloveindia.com

SIGNATURE JADE : The Tassel Bar

The sparkle of jewels, and the charming turn of a lehenga. Dreamy dupattas, and details, details! Doesn’t it paint quite a picture?

You’ve decided on your lehenga – the lehenga you’re going to get married in, the one you’re starting your life in. And all it needs is a little special something…

In the second post on what makes JADE have that distinctive style, we’re talking about Tassels. Purely ornamental (though they play such an important role!), JADE’s tassels have always been all about adding a dose of unique styling into your ensemble.

The Tassel Bar at our store is a must-stop for our lovely clients who are amazed by what an added accoutrement does to transform the look.

Incredibly detailed and embroidered, our tassels are jewels by themselves. A peacock motif sneaks in a bit of fun at your wedding!

If you’d like to jazz up your ensemble, sparkle can never go wrong! We adore this jeweled tassel – so pretty!

How would you like to add a bit of charm?

The Right Pick : Choosing Your Lehenga!

The question has been asked, and the dates have been set. Before you set off in a wedding tizzy, planning ahead on what to wear on the most important day of your life is always a good decision!

Choosing your Lehenga is often an arduous task and you would definitely need a checklist. Where is the wedding taking place? What suits you? What look are you looking to get?..The list goes on!

Starting off with a basic question – What’s my Personality like? – will go a long way in choosing your Lehenga.

Personality Type: Bubbly Princess

You practically know all the lines to Alicia Silverstone’s Clueless and Sonam Kapoor’s Aisha – and have a closet to rival theirs! You like a bit of sparkle, a bit of drama, and bright colours! Opt for JADE’s jeweled lehenga with its contrast pink tones. Definitely dramatic, but also very very feminine.

Personality Type: Classic Sophisticate

You prefer the classics in all – art, music, travel et al – and a stylish alternative to it all is what you want, every day. You have a strong hold over vintage culture and prefer subtle sheen over gloss. JADE’s subtle but intricate lehenga will make you look twice!

Personality Type: Dreamy Wanderer

You’re happiest when you’re out on the road and probably start planning your next holiday when this one ends. The wedding’s on a fabulous beach, somewhere out in the Caribbean and is truly a celebration of what you and your fiancé are all about! Go for JADE’s dreamy lehenga. Incorporating unusual styling, it’s all about the distinctive vibe! 

Lace and Elegance at the JADE Store!

JADE End of Season sale is now on!

Our favourite music @ the JADE store!

One of the great ways we keep up the energy and great vibe at the store is through some of our most loved, happy and always on the loop playlists we have running. It keeps us smiling and the customers entertained.

Here's three of our favourite songs that can be heard almost everyday at the store!

Bonobo is a British musician whose chilled out, soulful yet foot tapping sounds can brighten up the dullest day!

John Mayer needs no introduction but there's something about his voice that just immediately puts a smile on our faces, it must be all the love:)

And then there's the surf inspired, particularly relaxing music of the American musician and folk rock singer, Jack Johnson. We love to hum to his gentle guitar strings while going about our day.

Saree Dreams!

While JADE is synonymous with stand out in the crowd, ethereal and discreetly luxurious wedding wear, our saree collection is quite a riveting one as well. Pop colours, understated embroidery and zari work, fabrics that fall like a dream and generous use of shimmery, dazzling work creates a saree collection that is simply unmatched in it's splendour.

Check out the latest collection for this festive season and adorn a JADE saree to that special someone's wedding and make heads turn, like only you can.

A Window to our World..

We love to engage with our customers at every level. Hence, we are on Facebook, Twitter, we blog here and share the things that inspire us on Pinterest. One interesting result of making sure we listen to our customers and general audience who have so kindly shared their love for our collections is the feedback we have received on our store displays.

The store team has always put a lot of thought and effort into each display but the appreciation they have received in person and online from women, college going young girls, brides to be among others has been such a fantastic experience. Not to mention, it gives us a whole lot of joy and confidence that the store display makes so many people smile and want to step in every single day.

Here's a few outfits from the display that have caught people's attention and made them write to us about how it brightens their day!

The Moods of JADE..

Our store at Peddar road, Mumbai is our home, our workshop, and the temple of our dreams. That's where the magic happens and the most beautiful weddings become one step closer with that gorgeous outfit.

So it's only fair that we share a little peek into our world with you, the small, little moments that delight our customers and give us the opportunity to invite into the world of JADE..

Celebrate Diwali with Jade!

Diwali is almost upon us and we wanted to share some of our delectable looks for the season with you. We selected four signature looks from our expansive cocktail and festive wear collection that we find the most lovely. Sharing is caring!

If you like any of these outfits or would love to explore other pieces in our collection, you can find our address and a lot more of what's in store on our Facebook page @ http://www.facebook.com/JADECOUTURE