The JADE Film!

Here's our first behind the scenes campaign with our favourite JADE Girl! Hope you like it:)

It's the time to be jolly!

We love Christmas and just the general festive atmosphere, cheerful people, twinkly lights, yummy food and of course, beautiful clothes, disco balls and champagne. New year get togethers and evenings are a time to shine and we absolutely love dressing up the belles of the ball. December is a happy, festive month and we go all out to reflect that at our flagship store!

Here's a few shots from around the JADE store and the gorgeous outfits and options available for the ladies that love to party in style!

Saree Dreams!

While JADE is synonymous with stand out in the crowd, ethereal and discreetly luxurious wedding wear, our saree collection is quite a riveting one as well. Pop colours, understated embroidery and zari work, fabrics that fall like a dream and generous use of shimmery, dazzling work creates a saree collection that is simply unmatched in it's splendour.

Check out the latest collection for this festive season and adorn a JADE saree to that special someone's wedding and make heads turn, like only you can.

All Things Shiny and Bright :)

Ah it's been a busy busy time. New store is around the corner, new collection in the works for the store, wedding season is in full swing and we are really looking forward to the new year (and just maybe a little break at a beach nearby)

Here's a few stunning, steal your breath lehengas and fusion wear that's now available at the JADE store. We do aim to please:)

The Colour of the Season..

..is as red as the sweetest wine of course:)

A Window to our World..

We love to engage with our customers at every level. Hence, we are on Facebook, Twitter, we blog here and share the things that inspire us on Pinterest. One interesting result of making sure we listen to our customers and general audience who have so kindly shared their love for our collections is the feedback we have received on our store displays.

The store team has always put a lot of thought and effort into each display but the appreciation they have received in person and online from women, college going young girls, brides to be among others has been such a fantastic experience. Not to mention, it gives us a whole lot of joy and confidence that the store display makes so many people smile and want to step in every single day.

Here's a few outfits from the display that have caught people's attention and made them write to us about how it brightens their day!

The Moods of JADE..

Our store at Peddar road, Mumbai is our home, our workshop, and the temple of our dreams. That's where the magic happens and the most beautiful weddings become one step closer with that gorgeous outfit.

So it's only fair that we share a little peek into our world with you, the small, little moments that delight our customers and give us the opportunity to invite into the world of JADE..