JADE Bride Hemanshi

In our latest series on the JADE Brides about those brides who make designing a pleasure and an honour, read all about JADE Bride Hemanshi’s Jade Journey!

A Mumbai resident, Hemanshi is actively pursuing her interest in fashion by studying to be a designer herself.

JADE was a natural choice for her Big Day as she had always admired the creativity. ‘Since I study just across the road, it was a very natural move for me to admire what’s in the windows – when we decided to get married, I knew that JADE is the one brand I HAVE to visit!’

‘When I entered the store, my eye naturally went to the stunning silhouettes and the classic JADE embroidery. I fell in love with the designs and so did my family – we’re all JADE women!’

Hemanshi looked absolutely stunning during her wedding festivities and when asked about how she feels about the JADE Experience, she exclaimed, “The experience in Jade was amazing! I had a great time getting my outfits created by the designer and the service in-store was lovely – I was completely pampered and I loved it!”

Hemanshi, JADE was privileged to have designed your outfits for your Big Day! Here’s wishing you the very best! 

THE JADE BRIDE ~ Shabnum

JADE by Monica and Karishma has been honoured to have designed for some of the loveliest brides in these past 5 years. Brides from all walks of life have flocked to Jade to help them with their dream outfit for the moment they’ve been waiting for. We have been constantly inspired by these modern-day brides and our designs have tried to appeal to them on every level.

In our latest series on the JADE Bride, we sat down with JADE Brides who truly epitomize the spirit of Jade. Our first post is about Shabnum.

From London, Shabnum is part of the fashion and style industry herself. She owns Little Mistress, a brand dedicated to young women. Apart from her work, she is passionate about travelling and spending time with her family.

When the time came to choose her wedding outfit, she headed to India and the JADE posters caught her eye right away! She elaborates, “As soon as I walked in, I knew you had some amazing pieces. I am a VERY fussy shopper and I thought all your clothing was so different to what we usually see in the Indian clothing industry...I chose what suited me and didn’t have to compromise for anything!”

Shabnum looks gorgeous in her customised JADE ensemble! 

” I got two outfits – my mehendi and my wedding. My wedding outfit, as soon as I saw it, I knew it was for me!  The contrast of the colours used was stunning. Jade is by far my favorite boutique in India and I will definitely be buying again. Amazing clothing and amazing service. Could not have asked for much more!”

Like a Queen!

We wish you the best for your new life ahead!

JADE's Collection 2013-14 : The Gompas of Ladakh!

JADE by Monica and Karishma has always striven to create something new, something unusual. Our quest to provide the modern Indian bride the most alluring options took us across the cultural landscape of India to Ladakh and its Gompas! 

The Sanskrit name of Gompa is "Vihara" which typically form monasteries, nunneries and university that are meant for learning, lineage and sadhana located in the regions of Ladakh in India, Tibet, Bhutan and Nepal. The art and architecture of each and every Gompas differ from region to region, however, there are common features of all the Gompas! 

These Gompas are not only famous for their places of worships for Buddhist people but also famous for their architectural marvel and beautiful paintings and locations that attracted the tourists from all over the world. A large number of pilgrims and tourists also get attracted during their religious ceremonies, annual festivals, and seasonal festivals.

This Bridal Season 2013-14, witness JADE's Artistic Marvels inspired by the Gompas come alive! 

Signature JADE : Sheer Impact!

In our series on Signature JADE, our latest post on what makes us uniquely us, we explore the Unconventional Lehenga Styling at JADE!

Lehengas, such an integral part of a trousseau, have always been the center point of a wedding... What the bride chooses to wear, and how she wears it can set the mood of the wedding and can dictate the décor and the styling. With so much importance given to the lehenga, it is imperative that the lehenga suits the bride perfectly and vice versa! 

For the Bride who believes in being different, sheer Lehengas are not only unique but also declare ‘Fun’! Step aside from conventional sparkly ensembles for a classic ensemble in tulle. Pair it with a sultry corset, and a new look is born! The fall of sheer fabric helps to celebrate our curves like never before. Feather-light lehengas also mean that you enjoy yourself to the max, and look stylish doing it. 

For the Bride who is always looking for the Next Big Thing, asymmetrical lehengas would be right up your alley! In signature JADE shades, a strong lehenga could be paired with a romantic lace top for that touch of femininity! The high-low hemline proves to be Ethno-futuristic that is contrasted with drapes which helps create drama and an interesting form.

How would You style your Signature JADE Lehenga?

Signature JADE - Shades of JADE!

Launched in 2008, JADE by Monica and Karishma has carved out a distinctive entity within the echelons of Indian fashion. Reimagining traditional favourites in unique colours and unconventional styling, JADE’s style leaves quite a calling card!

In this new series about Signature JADE, we talk about the things that make JADE, well, JADE and which have awed our friends and fans!

Colour and the fearless use of it has always been JADE’s forte. Pairing contrasts together highlight on each colour’s quality and brings it out!

                                              

Breaking misconceptions about the stationary nature of Indian style, JADE has reworked trends to appeal to the modern Indian woman – One who appreciates the heritage she’s part of and who also enjoys living in the moment.

                                                

ColourBlocking is a trend that brings art to life. Strong shades in paintings such as Van Gogh’s Sunflowers or Mondrian’s abstract Compositions have evoked strong feelings of peace, joy, calmness on one hand and determination on the other. With its colourblocked saris, JADE creates strong reactions of awe in its audience.

                                           

The use of metallics in tones gives an edgy and luxe feel to an ensemble.  Textured golds, silvers, and bronzes create a great background upon which looks can be fashioned! Just imagine…a vibrant raspberry sari against a gold blouse..Refreshing and oh-so-very chic, isn’t it?!

                                           

The use of colour and simple styling creates a timeless and chic look. Relying on the strength of the colours, JADE’s styling has reflected simple sophistication. What has been your favourite JADE colour?